Loom: for influencers and brands
Loom is an Android app developed by Rima Consulting Inc. It falls under the Social & Communication category and aims to connect content creators (influencers) with brands. The platform is designed to help brands gain exposure on social media by matching them with influencers who can create photo and video content about their products or services. In return, influencers receive the product or service for free.
The app works by allowing brands to create campaigns for their products or services. Influencers can then apply to campaigns that match their interests, values, and aesthetic. If selected, the influencer receives the product or service for free and creates content about it in their own voice. Brands can also search for influencers using built-in filters such as location, areas of interest, and target demographic. Overall, Loom is a win-win situation for both brands and influencers, as brands gain organic exposure through the influencer's base, and influencers receive cool products and services from brands they love.
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